Call of Duty Nostalgia: The Battle of Game Evolution and Advertisements

Exploring player sentiments on the transformation of Call of Duty’s main menu. Has the evolution brought improvement or just more ads?

Recently, in the bustling, enthusiastic sphere of Call of Duty fandom, a fervent discussion transpired – about a time when the main menu of the game was free from the clutches of any advertisement. The main menu, a nostalgic sanctuary for many veterans of the game, is now infiltrated and seized by blatant advertising, or at least, that’s the perspective echoed in the bulk of the comments.


  • A longing for simpler times is evident in the discussion – times when interactivity was solely game-centric, and Call of Duty was a haven from constant advertisements.
  • The transition from gaming purity to the relentless timestamps of marketing and hard sells is met with disapproval and fatigue.
  • The sense of community and shared memories from older versions of the game are strongly cherished.

The Nostalgia Quotient

Commenter annluan succinctly encapsulates the sentiment, saying, ‘this is how I remember CoD’, evoking a subtle longing for a bygone era. Concurrently, SydTheSloth01‘s comment, ‘Wow I feel old now’, playfully mirrors the emotions of many gamers who have grown alongside the evolution of the franchise.

The Commercial Overkill

Many expressed exhaustion and frustration over the apparent commercial bombardment, emphasizing the shift towards an aggressive sales strategy. Naughty-Maggot strongly criticizes the constant bombardment of advertising, stating the game now is ‘all about the store now, new packs, new skins, battle passes, upgrades.’.

Shared Responsibility

While there is ample criticism towards the developers, some, like Nivek14j, take a balanced stance by implicating the community in sharing the blame. The buzz for new skins, charms, and emotes evidently plays a role in shaping the game’s evolution, and it’s not all on the developers.

Taking a deep dive into the Call of Duty world is like analyzing a microcosm of the broader gaming industry — the evolution, the strategic shifts, the impact on players, their buying habits, and their nostalgia. It’s a constant tug-of-war between pleasing the audience, meeting commercial objectives, and staying true to the game’s essence. A delicate balance, indeed. One can only wonder, as we move forward into the exciting, ahem, ‘wild west’ of gaming’s brave new world, how well our favorite franchises will fare in maintaining that balance. Here’s hoping for the best